1.0Mobile Marketing Watchhttps://mobilemarketingwatch.commichaelhttps://mobilemarketingwatch.com/author/michael/Follower Fraud: Stopping The Latest Scare In Its Tracks - Mobile Marketing Watchrich600338<blockquote class="wp-embedded-content" data-secret="ZPDNdqDTuY"><a href="https://mobilemarketingwatch.com/follower-fraud-stopping-latest-scare-tracks/">Follower Fraud: Stopping The Latest Scare In Its Tracks</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://mobilemarketingwatch.com/follower-fraud-stopping-latest-scare-tracks/embed/#?secret=ZPDNdqDTuY" width="600" height="338" title="“Follower Fraud: Stopping The Latest Scare In Its Tracks” — Mobile Marketing Watch" data-secret="ZPDNdqDTuY" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script>
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https://mobilemarketingwatch.com/wp-content/uploads/2022/11/mwatch-logo-1.png20675The following is a guest contributed post from Harvey Schwartz, SVP Talent at WHOSAY. Digital advertising has been plagued by fraud, brand safety and transparency issues for years. These similar issues are appearing to infect influence marketing. Fortunately, I believe that these problems won’t have the same impact on influencer campaigns as they do on...