1.0Mobile Marketing Watchhttps://mobilemarketingwatch.comjustinmontgomeryhttps://mobilemarketingwatch.com/author/justinmontgomery/rich600338<blockquote class="wp-embedded-content" data-secret="fpb2vegNiP"><a href="https://mobilemarketingwatch.com/brand-loyalty-is-sinking-can-mobile-and-the-likes-of-foursquare-be-a-savior/">Brand Loyalty Is Sinking, Can Mobile And The Likes Of Foursquare Be A Savior?</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://mobilemarketingwatch.com/brand-loyalty-is-sinking-can-mobile-and-the-likes-of-foursquare-be-a-savior/embed/#?secret=fpb2vegNiP" width="600" height="338" title="“Brand Loyalty Is Sinking, Can Mobile And The Likes Of Foursquare Be A Savior?” — Mobile Marketing Watch" data-secret="fpb2vegNiP" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); </script> A new report published recently by comScore indicates a steep decline in consumer brand-loyalty over the past two years, leading the way for emerging concepts such as mobile marketing and mobile social concepts like that of Foursquare to pick up the slack. The comScore study evaluated the change in brand loyalty within a number of...http://www.mobilemarketingwatch.com/wp-content/uploads/2010/05/Brand-Loyalty-Is-Sinking-Can-Mobile-And-The-Likes-Of-Foursquare-Be-A-Savior-300x200.jpg